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Four disciplines, working together on your P&L.

We don't run paid in a vacuum. The same team that manages your Meta and Google Shopping campaigns also owns the tracking that measures them and the landing pages that convert them - so there's no finger-pointing when numbers move.

Paid advertising - Meta & Google Shopping

Full-funnel Meta and Google Shopping builds structured around your catalog feed and SKU-level margins.

  • Catalog feed optimization
  • SKU-level performance breakdowns
  • Dynamic creative tied to your product set
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Conversion tracking

Server-side tracking that survives the cookieless drift - Conversions API, deduplication, and enhanced conversions for clean bidding signal.

  • Meta Conversions API + Pixel
  • GA4 enhanced conversions
  • Server-side GTM with consent mode v2
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Landing page design & CRO

Product and collection pages built to convert paid traffic, with a rolling A/B program targeting AOV and LTV.

  • Ad-to-page message matching
  • Abandoned cart recovery flows
  • PDP and collection page testing
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Web analytics

GA4 implemented against your actual revenue events, with dashboards that tie ad spend to order value.

  • Revenue-tied GA4 events
  • Executive dashboards in Looker Studio
  • UTM + tagging governance
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We also run SEO, social, and marketing strategy - but for e-commerce brands, these four are where the fastest, most measurable impact lives. We'll tell you honestly if your situation warrants more.

What actually happens

The engagement - in four plain steps.

You're silently asking: 'okay, but what actually happens if I click this?' Here's the real process - not an idealized version. The first step is small and free, so you can evaluate us before committing to anything.

1Day 1–2

Free audit

We review your Meta, Google Shopping, and (if running) TikTok accounts, your pixel and Conversions API setup, your catalog feed health, and one product detail page. You get a written diagnosis of what's leaking revenue and what to fix first - whether or not you work with us. No sales deck.

2Week 1

Custom strategy

If the audit shows we can help, we build a SKU-aware strategy: which campaigns to restructure, what tracking to implement server-side, which PDPs and collection pages to ship or test. Scoped around the SKUs you want to grow, your margin profile, and the channels you're competing in.

3Week 2–3

Launch

We restructure Meta and Google Shopping around your catalog feed and SKU-level margins, implement server-side tracking with Conversions API and client/server deduplication, and ship message-matched PDPs and collection pages. The same team that manages your ads owns the tracking and the pages - no finger-pointing when ROAS moves.

4Monthly

Transparent reporting

Monthly reporting tied to revenue and margin - not platform ROAS in a vacuum. You see blended ROAS, CPA, AOV, and revenue attribution by campaign, plus exactly what we changed and why. Quarterly business review to recalibrate against your P&L.

All engagements start with the free audit. If we can't help, we'll tell you in the audit - not after you've signed.

Free, no deck

Book a free e-commerce growth audit.

We'll look at your Meta and Google Shopping accounts, your catalog feed, your tracking setup, and one landing page. You'll get a written diagnosis of what's leaking and what to fix first - whether or not you work with us. No sales deck, no pressure.

Book a free e-commerce growth auditSee the work

The audit is a 30-minute call plus a written follow-up. We reply within two business days.

Growthwarden

DTC e-commerce brands marketing by Growthwarden - guarding your ad spend and compounding your results.

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